Search Engine Optimization

Digital marketing experts know how important it is to have your website on page 1 of  Google, Bing and Yahoo.  Most customers will click on a search result on the first page of the search engine. In fact, according to Search Engine Watch, “the top five results account for 67.60% of all clicks.”

We will meet with you to determine your target audience and your website’s goals. Then we will complete thorough keyword research to reach the customers who matter most to you. Keyword research is our number one priority because it leads to more traffic for your website. As you rank higher on Google, Yahoo, and Bing, you will have increased visibility, which leads to more visitors. No company can guarantee page 1 results, but we will choose keywords that closely match your business and your customers so we can encourage more qualified traffic to your website.

In addition to traditional search engine optimization, we also focus on local SEO. This is particularly important for small businesses who can benefit from customers in a specific geographic area, city or state. You can develop a loyal fan base with a high return on investment (ROI). And we will help you build a strong brand in your own town.

Important Local SEO Factors

Along with keyword research, we will discuss the best approach for ranking your business in your area. We will cover topics such as:

  • NAP (name, address, phone)
  • Local citations
  • Local listings
  • Eligibility to be listed on local review sites
  • Schema
  • Listings on maps
  • Landing pages
  • Keyword research and keyword focus
  • Many others.

Local SEO Audit

Our marketing campaign begins with a thorough analysis of your website. We will analyze the strengths and weakness of your business site. Then we will closely examine your existing SEO and keywords, and compare your site and its contents to those of your competitors. We will examine many factors including keyword strength, length of copy, and number of links.

We will also perform a complete technical audit to find any problems with your code. This helps you fix any any weaknesses, such as broken links or errors, which can improve your search results. We also place special focus on local search engine optimization, which is often overlooked by many businesses.

Rank Higher in SERPs

Once we have provided you with our audit, we can discuss a strategy to improve your traffic. Our web optimization plan will pinpoint your strengths and weaknesses. We will recommend the best approach for ranking your site higher in each of the search engines.

Our goal is to increase your visibility by ensuring your company ranks high with the three major players: Google, Yahoo, and Bing. We will provide you with a local SEO strategy as well as an overall strategy to have you ranked higher in both regional and overall SERPs. We will focus on your primary keyword groups and research them thoroughly to ensure that we are reaching your target audience as efficiently as possible. We only engage in White Hat solutions.

How Local SEO Works

SEO consulting can be expensive with a big company. As a boutique digital marketing company, Grapevine Technologies has lower overhead and can offer lower rates. And we work throughout the United States, as well as internationally. See our seo consulting page for more detailed information on these services.

Call us today at 919-508-6801 to begin your custom search engine optimization campaign!